About PureML
We build systems around the work that matters.
PureML is the technology, research and automation company behind a portfolio of operational systems, market-validation work and focused commercial hypotheses.
Operating principle
Deterministic where possible. AI where judgment is needed. Humans for exceptions.
The principle is practical, not ideological. Stable arithmetic belongs in code. Ambiguous language may benefit from a model. Material exceptions need accountable people and preserved evidence.
How we work
We do not begin with software.
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Understand the operation
Observe the records, people, handoffs, workarounds and consequences.
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Define the decision
Name what correct looks like and what cannot be automated safely.
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Test the economics
Measure enough to decide whether a system is justified.
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Build the smallest coherent system
Integrate, validate, operate and learn from actual use.
Evidence standard
Demonstrated, piloted and proven are different states.
- Norméo is a built production system and product demonstration; visible demonstration records are synthetic.
- Market intelligence is internal research infrastructure with public disclosure limits.
- Climeo is a built and operated service system; private customer, campaign, revenue and operating data remain undisclosed.
- Rental audit and contractor billing backup are pilots/commercial hypotheses, not established products.
- We do not publish a savings figure, ROI, customer logo or testimonial without traceable evidence and permission.
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